Image of Behavioral Marketing During Times of Uncertainty
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Free Member Resources |  Marketing Education
Faculty:
Shirin Oreizy
Format:
Audio and Video
Short Description:
Every savvy marketer needs to have a basic understanding of Behavioral Science, the study of how people really make decisions, in order to create better outcomes and to future-proof their career. This course will teach you the basics of Behavioral Science and show you how marketers at companies like Facebook, Uber and Walmart are using it to drive consumer behavior. After learning about Behavioral Science and the common misconceptions you need to avoid, we’ll do a hands-on exercise so you can apply these principles to a real life marketing challenge.
Price:
$0.00 - $49.00
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Image of Creating Disruptive Business Growth
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit, 1 SMEI Video 1 PDH Credit

Category:
Entrepreneurship |  Free Member Resources |  Leadership
Faculty:
Stephanie Scheller
Format:
Audio and Video
Short Description:
Disruption is the word of the decade! Obsession runs high with how to disrupt an industry as we are starting to recognize that disrupterslike Uber, AirBnB, Amazon and Netflix get paid the big bucks. But how do these companies experiencing explosive growth make it happen? How are some companies erupting to millions and billions in a matter of a few years when the vast majority of all small businesses never make it past the $1MM annual revenue mark?
Price:
$0.00 - $69.00
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Image of Developing Your Personal Brand Blueprint
Product Type
On Demand

Category:
Career Building |  Marketing Education |  Personal Branding
Faculty:
Krista Neher
Format:
Audio and Video
Short Description:
Everyone has a personal brand – the question is whether or not you are strategic about crafting and positioning it. Thanks to Google, LinkedIn, and the other social media channels, people are forming impressions about you, sometimes without ever meeting you. Personal branding is about proactively building your brand in order to attract the opportunities you want. Regardless of your career or business aspirations, a strong personal brand is vital to your success. Krista Neher, presenter in this video, CEO of Boot Camp Digital recently wrote a new book, Launch Yourself: Define, Design and Deliver a Powerful Personal Brand that maps out exactly how to build a powerful brand online.
Price:
$0.00 - $55.20
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Image of Digital Content Optimization
Product Type
On Demand

Category:
Digital Marketing |  Marketing Education
Faculty:
Krista Neher
Short Description:
In this course you will learn everything you need to know to optimize your digital content. Discover general practices, testing formats, and a deep dive into optimizing content for Facebook, YouTube and YouTube ads, display ads, websites, and landing pages.
Price:
$197.00
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Image of Digital Marketing Mastery
Product Type
On Demand

Category:
Digital Marketing |  Marketing Education
Faculty:
Krista Neher
Short Description:
With the digital marketing landscape changing and evolving rapidly, it isn’t enough to do a single training program – you need a plan to continue to learn and evolve. Smart marketers and business professionals are growing their knowledge and skills in digital marketing to drive results and grow career opportunities.
Price:
$997.00
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Image of Digital Marketing Strategy
Product Type
On Demand

Total Credits: 3.5 Online Course

Category:
Digital Marketing |  Marketing Education
Faculty:
Krista Neher
Short Description:
This course is for business professionals and marketers who want a strong grasp on the core concepts in digital marketing – what they are, how they work and how to implement them for growth. See exactly how to build a solid digital marketing strategy and put it into action so that you are positioning your business for success in digital.
Price:
$397.00
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Image of Digital Marketing That Actually Works Right Now
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Digital Marketing |  Live Webinar |  Marketing Education
Faculty:
Krista Neher
Format:
Audio and Video
Short Description:
When it comes to digital marketing it can be difficult to separate out the noise from what actually matters, and focus on impact. There are so many channels, tools, technologies, and emerging approaches that it can be challenging to know where to start and how best to use your time and energy. In this session we’ll cover options and strategies for an online presence that stands out and is executed based on impact. Krista Neher, digital marketing pioneer and author of five books, including Digital Marketing That Actually Works will guide you through determining what does, indeed, actually work right now.
Price:
$0.00 - $69.00
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Image of Facebook Advertising Training Course
Product Type
On Demand

Category:
Digital Marketing |  Marketing Education
Faculty:
Krista Neher
Short Description:
Facebook advertising is a powerful way to grow your business online. In this training you will discover exactly why Facebook ads are so powerful and how you can harness them to bring your business results to the next level.
Price:
$197.00
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Image of Hiring, Growing and Retaining Sales Professionals in a Virtual Environ
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Free Member Resources |  Live Events & Webinars |  Live Webinar |  Sales Management
Faculty:
Alex Archawski |  Dale Rothenberger
Format:
Audio and Video
Short Description:
The Sales Profession has been effected by COVID-19 and remote selling requirements. Are the skills to succeed in this new normal the same as the success in face-to-face sales? We will discuss changes and expectations, setting new KPI's and characteristics of success in this new environment.
Price:
$0.00 - $49.00
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Image of How to Close 2019 on Target
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Coaching |  Sales |  Sales Education |  Sales Management
Format:
Audio and Video
Short Description:
Yes, lions have fears, too. Are you looking to end 2019 on a high note? As the 2019 year end closes, you may be wondering what are some of the best ways to leap the hurdles that could prevent you from closing out the year on target. If so, join us for this video and you can hear some tips and advice first hand from a panel of experts.
Price:
$0.00 - $62.10
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