- Categories:
- Marketing Education | Professional Certification | Marketing Management
- Short Description:
- This online marketing management course will provide an understanding of the application of marketing theories, concepts, and practices as they relate to the management of the marketing function in a complex organization. Emphasis will be on the managerial aspects of marketing plans, including analysis of the external environment. A key element of the course will include the relationship of the "marketing mix" to strategic planning and prepare for your Certified Marketing Executive (CME®) Exam.
- Price:
- $593.40 - $989.00
Total Credits: 1 SMEI Webinar PDH Credit
- Categories:
- Marketing Education | Digital Marketing
- Faculty:
- Krista Neher
- Format:
- Audio and Video
- Short Description:
- When it comes to digital marketing it can be difficult to separate out the noise from what actually matters, and focus on impact. There are so many channels, tools, technologies, and emerging approaches that it can be challenging to know where to start and how best to use your time and energy. In this session we’ll cover options and strategies for an online presence that stands out and is executed based on impact. Krista Neher, digital marketing pioneer and author of five books, including Digital Marketing That Actually Works will guide you through determining what does, indeed, actually work right now.
- Price:
- $0.00 - $69.00
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